In a world of digital marketing and electronic communication, you may think that there is no place for printed advertising. This simply isn’t true. Flyers can be an effective marketing tool for companies that don’t want to spend a lot of money on more traditional advertising methods.
The success of your flyers will depend, in large part, on the effectiveness of your design. Dedicate sufficient time to the design phase so that you can maximize the benefit of your next round of flyers. Read More»
Has your dream of owning your own business finally come true? Maybe you have started your own construction company. Or, your business might be on a smaller scale. For instance, perhaps you are opening a gift boutique. No matter the nature of your business, of course, you are trying to get customers in order for your business to take off. From arranging for custom brochure printing services to taking part in a trade show, here are some ideas that might help you. Read More»
If you’re starting a small business that requires you to make shipments, you should pay attention to the quality of your shipping supplies. While your product is the most important thing, the package you send it in will also make an impression. Make sure that first impression is a good one by using high-quality packing materials. Here are four tips to help you achieve professional quality packaging:
1. Utilize bubble wrap. Read More»
To the average person, window cleaning may seem like a summer job for college kids instead of the skilled trade that it is. When marketing your window cleaning business to both commercial and residential customers, use marketing pieces just like any other company would. Try some of the ideas below to grow your business.
1. 6 x 9 Postcards: Direct mail marketing is expensive. Don’t waste your money on tiny postcards. Read More»
Although copiers have long been a staple in businesses, improvements in technology may have left many newer copiers vulnerable to security threats. Copiers became specialized computers containing hard drives that store an image of every document copied on the machine. This allows employees to easily share copies of documents with each other or print out additional copies of an older document.
While these convenience features increase productivity, they may also be a security risk. Read More»